Naomi Simon · London
I'm Naomi — a product leader with 10+ years shaping digital and AI products across industries, and the founder of Digital Spine, a consultancy.
About
I've spent more than ten years leading product in agile teams — setting vision, making the hard calls on priorities, and shipping products that hold their own in the market. My work spans AI, data and digital transformation across financial services, media, retail and the public sector.
At ComplyAdvantage I built their new Fraud product from zero to one, owning everything from client demos to roadmap strategy. Before that I shaped an enterprise AI roadmap at Informa and an AdTech platform at John Lewis, alongside work for public-sector and consulting teams.
Founder
An agency supplying experienced consultants to organisations maturing their AI and digital transformation capabilities — built on integrity, diversity, quality and lateral thinking.
Governance
Non-Executive Director (Observer)2024 – 2025
Selected as one of the UK's emerging leaders for a year-long programme, sponsored by the Department of Finance, to train as a Non-Executive Director.
I gave strategic insight at board level, advising C-suite executives as part of the Non-Executive Director team overseeing £40 billion in public funds. I brought my expertise in AI, technology and digital to organisational decision-making, and worked closely with senior leaders to keep decisions aligned with long-term national priorities and public service outcomes.
in public funds overseen by the Non-Executive Director team.
Strategic insight for executives at board level.
A technology lens on organisational decisions.
Speaking
I speak about technology, work and careers — drawing on product leadership, founding a business, and board experience. Some of the topics I speak on include:
Building a Career in the Age of AI
How AI Changed the Way I Think About My Career
Why Solopreneurship Could Be the Next Career Path
Building Your Own Path in Tech
What Organisations and Individuals Need to Do Next
Community · The Gambia
Alongside my product work, I support schools in The Gambia to get the technology and training they need. Equipment only changes learning when teachers feel confident using it — so the hardware and the training go together.
Devices for classrooms so pupils and staff can learn digital skills hands-on.
Turning a single screen into a shared lesson for the whole class.
Building teachers' confidence to use the technology in everyday teaching.